Blue Ridge Hiking Co. booked my Brand Foundations package to completely rebrand their business. They were shifting from a personal brand to a community-centric brand and wanted to update and modernize their entire aesthetic as well as messaging.
The strategy behind their brand was entirely influenced by their vision to inspire a lifelong love of the trail with trail-centric imagery entering into every touchpoint of the brand. Scroll down to see the Before photos of the brand.
about this project
Brand Foundations Package
Services booked
blue ridge
hiking co.
branding
return to portfolio
before we worked together:
I'd be delighted to work together to bring your vision to life. If you're looking for a mural, illustrations, or licensing let's chat!
like what you see?
get in touch!
let's work together
I’m an illustrator and educator based in North Carolina. As an avid-runner and nature-nerd with a passion for living life fully, it is my joy to create vibrant art that connects you to the mission of your values-driven business, to your people, and to the beauty of life itself. If you love cowboy coffee, dancing to 90s music, and believe in the infinite power of creativity (and dark chocolate), you’re in the right place.
Hey! I’m Liz.
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